profile

Aisyah Zaelani

Marketing Manager

Jakarta, Indonesia

Skills

Digital marketing and content

Social media marketing

eCommerce

Marketing communication

Languages

Awards

Activities

About

Education

BINUS Business School

Creative Marketing , Creative Marketing

July 2012 - July 2012

BINUS University

Business Management , Business Management

February 2009 - February 2009

Experience

Marketing Communication Manager

PT. Mitra Adiperkasa Tbk , Jakarta

April 2013 - July 2015

Responsible in developing marketing strategy for all brands under Fashion Footwear Division, reporting to Director and brand principals: Nine West, Dr. Martens, Linea, Steve Madden, Toms, Birkenstock, Palladium, Camper, Staccato. - Marketing plan and report - PR - Visual merchandising and graphic - Digital marketing and social media - Event and sponsorship - Joint promotion and in-store promotion Project Manager for LINEASHOES.com

Social Media Strategist

BUBU Digital Agency , Jakarta

December 2011 - March 2013

- Developing social media strategy - Analyzing social media reports - Report to Head of Strategist and clients - Responsible for copywriting and content strategy and implementation - Working with Media Planner and Creative Head to create activities and campaigns

Research Assistant

BINUS Business School , Jakarta

March 2011 - July 2012

- Co-writing case studies - Gathering public data required for the researches and case studies - Liaising with the companies to produce the case studies and researches

Graduate Trainee Marketing

PT. HM Sampoerna , Jakarta

December 2009 - May 2010

PT. HM Sampoerna is a subsidiary of Pihilip Morris Indonesia producing and marketing the largest cigarette brands in Indonesia (A Mild, Dji Sam Soe, Marlboro, etc) - Understanding the business process, operational field marketing strategy and execution; - Analyzing sales and market research data and turn it into suggestions/strategy. - Overlooking the implementation of brand strategy and directives on the field.

Music Event Manager

Batu Bata Mandiri (EO) , Jakarta

January 0

- Developing event proposal for clients - Monitoring event

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

Benefits

N/A

Commute

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