profile

Beatriz González

Brand Consultant

Madrid, 28045, Spain

Skills

Both team working and own working

Trends Analysis

Presentations

Management

About

Economist and journalist, I have more than three years experience in such diverse areas as banking, consulting and telecommunications, which has permitted my developing in adaptation to changes, flexibility and apprenticeship. Minded analyst, my current work focuses on analyzing environments, trends and brands, both at implementation and communication levels, focusing efforts on obtaining key findings that can lead to brand recommendations (positioning, strategies and discourses). Moreover, my experience carrying out works of management and planning of R&D in programs of public funds (Seventh Framework Programme, IDEA o AVANZA) and in consulting, has provided me knowledge of how the public and private sectors operate, as well as skills in time management, prioritization of tasks, and programs of management and design (QuarkXpress, Photoshop...).

Education

Foxsize School

Fundamentals of Branding , Fundamentals of Branding

October 2013 - October 2013

ISDE

Foreign Trade, International R , Foreign Trade, International R

September 2013 - September 2013

Universidad Carlos III

Business, Economics, Journalism , Business, Economics, Journalism

June 2009 - June 2009

Experience

Brand Consultant

FutureBrand Spain , Madrid

May 2013 - January 2015

Brand consultancy developing tasks as: - Trends Analysis - Perception and brand implementation audits - Identification of key findings and development of recommendations for the brand - Development of brand strategy

Management
Brand Consultancy
Presentations
Auditor of Financial Records

Creatividad y Tecnología, S.A. (CYTSA) , Madrid

October 2012 - February 2013

- Technical Assistance of the grant program AVANZA. - Evaluation, monitoring, audit, consulting and justification of projects which have received subsidies from the MINETUR (Ministry of Industry, Tourism and Trade, in its initials in Spanish), in the General Division for the Promotion of the Information Society.

Management
Evaluation
ex: PHP
Public Subsidies Manager

Telefónica Investigación y Desarrollo , Madrid

October 2009 - May 2011

- Administration of public funds, both European (FP7, Seventh Framework Programme) and Spanish (Avanza, ADE, IDEA). - Project and Human Resources Management. - Other support work for the department: Study and research of new ways of Research and Development, creation of a user manual for the internal tool of project management, documents translation.

Management
Administration
Research
Card Analyst

Banco Cetelem A.I.E. , Madrid

May 2008 - September 2008

- Monitoring the card movements of the customers in order to find suspicious actions and contacting with customers likely to have been subject to fraud. - Opening of fraud records when the stolen of a card was confirmed and cards opening/deleting/locking when it was (not) possible to get in touch with the customer and confirm the identity of the movements.

Monitoring
Management
Customer Service

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

Benefits

N/A

Commute

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