Social Media is shaping the way in which we communicate as a society as well as fundamentally changing the way brands market to as well as engage their consumers. My goal is to be a part of that change as well as impact the development of this new landscape to benefit the marketing and advertising industry.
The City College of New York
Media Communication - Ad & PR , Media Communication - Ad & PR
June 2012 - June 2012
Brand and Social Development
Ad-Here LLC , Brooklyn
December 2011 - January 2012
Develop social media strategies for small to medium size business.
Demonstrate the necessary tools for the future successes of the business.
Digital Marketing Intern
Vice Media , Brooklyn, New York
September 2011 - December 2011
Investigate social media trends and developments in online media and technology.
Analyze the relationships between research, content and consumers.
Research the benefits of Facebook insights, Radian 6, and Google Analytics in creating content to engage consumers
Social Media Listening Tools (i.e Google Analytics etc)
Youth Ministries Director - Pathfinders
Brooklyn Faith Seventh-Day Adventist Church , Brooklyn, NY
January 2010 - January 2012
Organize activities for a group of 55 young people aged 10 - 25, in order to facilitate their mental, physical and spiritual development.
Review and coordinate community outreaches such as feeding the homeless, and visiting the elderly.
Youth and Teen Leadership
Social Media Manager
Laos In Harmony , Brooklyn, NY
January 2008 - January 2012
Devised and implemented social media strategies to support the launch of the group’s first major album.
Utilized analytics, and new content creation to launch a major social media initiative on Facebook on Twitter
Create content for the Laos in harmony website, as well as the various Internet avenues, including the group’s Facebook and twitter page.
Conceptualize merchandise items, such as key chains, calendars, and t-shirts, to create a promotional opportunities.
Admissions Counselor/ Technical Service Assistant
City University of New York (CUNY) , New York, NY
October 2007 - January 2012
Manage applications for prospective students for 17 colleges in the City University of New York (CUNY) system to ensure documentation meets established admissions guide-lines.
Provide educational counseling and guidance to prospective students on highly selective programs within the CUNY undergraduate system.
Discuss the best practices for researching and navigating the undergraduate college ad-missions process with prospective students.
Advertising Executive Assistant Intern
Hill Holliday , New York, NY
June 2007 - August 2007
Developed a comprehensive marketing pitch, competing against another group of in-terns.
Assisted in market research performing sales as well as brand research necessary agen-cy’s pitch for the Porsche brand.