Matt is a highly driven individual with advanced knowledge and experience of developing digital content and social media strategy. As a freelancer, for a number of brand clients, Matt has had experience of innovative community management, content drive and viral stimulation. Achieving remarkable results both alone and within a dynamic team. He is looking to contribute his diverse experience and ongoing passion into a responsible and challenging position that suits his energy and appetite for innovation within a suitably reputable company.
Leeds College of Music
Music Production , Music Production
June 2005 - June 2005
Engineering Foundation , Engineering Foundation
June 2001 - June 2001
St Marys RC Menston, Leeds
June 1997 - June 1997
Digital Content and Community Manager
Songs From A Room / Sofarsounds.com , London / Global
October 2010 - October 2012
Currently managing the Digital presence for Sofarsounds pop-up gig company. Specializing in organizing secret music events in unique locations, worldwide. All content generated from the events by fans and musicians including blog management, Flickr feeds, soundcloud content, collaborative spotify playlists, youtube and vimeo marketing, stimulating viral video, conversation leading via twitter and FB.
Twitter search: http://bit.ly/xgC2q4
Social Media Strategy and Content Management
Freelance Digital Strategy and Social Media , London
April 2010 - October 2012
Social engagement and content management.
Working with Brands and campaigns to sharpen their use of the digital sphere and stimulate a natural word of mouth among target audiences using social platforms, blogger advocacy, rich and unique content and interactive competitions.
Levi's UK (Craftwork / Craft of Music)
Slightly Foxed http://bit.ly/A0QTz9
Mencap Make With Me http://bit.ly/lSY8KP
ICA London http://www.ica.org.uk/
Blogging / Web Content
Various Music and Social Media sites , London / Poland
November 2009 - December 2009
Managing and implementing blogs and web reviews for a number of popular and niche websites including my own personal music blog. Tasks include the production of compelling copy and rich media around special events, new software applications, album releases, profiling and interviews. Maintaining a consistent and high frequency schedule of targeted, timely and conversely blog content. See below for some of my posts.
Share your Path in Life
Instagram A shared view
Quora - The Evolution of Q's & A's http://bit.ly/A7OObg
Fabric First Blog
Introduce Yourself: OLIVER $ http://bit.ly/xD5V6L
The Many Sides of SoulPhiction http://bit.ly/zqoFoo
Ransom Note :
The Knife http://bit.ly/xoTQfx
Dawn of Midi - First [Accretions Records] http://bit.ly/AazuWb
When Saints Go Machine @ XOYO London http://bit.ly/wC0Qww
Music PR Intern
Outpost Media , London
September 2009 - November 2009
Working for one of London's most reputable and awarded Music PR firms managing high profile accounts and PR strategy for music artists and major music releases across a wide span of genre. Responsibilities included maintaining online profiles and synching with well timed blogger outreach campaigns. Developing and distributing press releases and digital press packs. Liaison and relationship building with leading Press, Web, TV and Radio journalists. Industry and events networking, development and updating of Social Media platforms both internally and for artist and event clientele.
Speciality Coffee Barista
Various : Currently Head Barista Caravan Exmouth Market , London / Worldwide
September 2005 - January 2012
Working in speciality Coffee for almost 8 years, responsibilities have included cafe team management, training, tasting and calibrating espresso machines, tastings and brewing, designing drinks production, location and special event service. Making coffee for the likes of Thom Yorke and the Kings of Leon and leading The Guardian 2009 top UK cafe; http://bit.ly/zQ7Kkm Matt has consistently looked to pro-barista work to supplement his freelance profession and has allowed him to enjoy both a manual skill and personable customer facing practice.
Making people happy with caffeine
Music Director / Head DJ
Room Restaurants UK , Manchester Leeds Harrogate Glasgow
September 2002 - November 2011
Director of Music for the UK wide Restaurant Group. Managing the programming and development of the company music policy, hiring and scheduling niche style DJs, booking and arranging world renowned acts, arranging live PA and overseeing entertainment for special events. Maintaining the brand awareness of musical style, weekend live DJ scheduling, developing an introductory social media strategy for the brand.
Music Direction and Djing
Music; Research and Knowledge
Independently Motivated Passion Music Knowledge , Leeds - London
September 2001 - January 2012
Since leaving school Matt has developed a insatiable enthusiasm for music experience, events, technology, discovery, sharing and marketing and production. Often being described by peers as a music encyclopaedia and early adopter of new trends. He enjoys a routine observation and update of what's new or undiscovered in music, the services around it our interaction on a psychological level. This drives Matt to endeavour a host of voluntary projects from producing his own music, Blogging, DJ sets to putting on music festivals in cafes, electronica nights and experimental Book Clubs.
Music Technology and Industry Research
Reading Listening Music Research
Adopting and Testing New Music Services