profile

Guido Gihaux

Online Consultant

Hoofddorp, 2134AM, Netherlands

Skills

User Experience

Interim management

Ecommerce management

Social Media

Education

NHTV

Interative Marketing , Interative Marketing

June 1999 - June 1999

Experience

Manager Customer Experience Center

ANWB

January 2009 - January 2012

- Manager User Experience @ ANWB (12 fte) - E-commerce optimalisatie vanuit klant-perspectief - Optimaliseren gebruiksvriendelijkheid van alle digitale kanalen én tussen deze kanalen (integrated customer journey) - Traffic en conversie optimalisatie vanuit Online Marketing (SEO/SEA, Social Media, Nieuwsbrieven, affiliate marketing, retargeting) naar eBusiness - Strategie en realisatie (new) business modellen en internet projecten

ex: Management
ex: Gardening
ex: PHP
Manager User Experience

ANWB , Den Haag

January 2009 - March 2012

Managing a team of 12FTE for the online department

Online Managment
Customer Experience
Analysis
eBusiness Consultant

ANWB

January 2008 - December 2008

Online Consulting (new) business propositions on website traffic growth, conversion optimisation, new portals, and different platforms (mobile, web, narrowcasting, online channels) The ANWB operates in the following industries: - Retail/ E-commerce - Insurances / Credit Cards - Webshop and logistics - Roadside Assistance - Leisure (recretional areas like cycling, walking, activities) - Automotive (both car and motor) - Mobility (traffic, routeplanner, mobile) - Travel (touroperators and travel agencies)

Business Development
Project Management
Consultancy
Ecommerce Consultant

ANWB , Den Haag

January 2008 - January 2009

Developing new online businesses

Online Consultancy
Business Development
Ecommerce
E-commerce consultant

WPP Group / Ford Motor Company

May 2006 - December 2007

Responsible for: - www.ford.nl - Ford dealerwebsites - consultancy for TNT Express - consultancy for Monsterboard - consultancy for HP

Ford
other clients
Site Manager / Marketeer

Thomas Cook Netherlands

September 2000 - May 2006

2000 - 2003 period: Sitemanager www.neckermann.nl and www.vrijuit.nl track record: built the first realtime bookable website in the travel industry (Neckermann.nl) and later on Travel Agent friendly Neckermann websites. 2004 - 2006 period Marketeer at the Brand Managers department of Thomas Cook Netherlands Launching and executing www.thomascook.nl Developing and execute Online Marketing Campaigns, CRM/DM Campaigns, Affiliate Marketing campaigns, online SEM campaigns.

Neckermann
Vrij Uit
Thomas Cook

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

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