Ivan Arredondo


Business Driver Food and Beverage and Flow Support

Endress & Hauser

March 2009 - October 2011

Tasks and accomplishments Definition, analysis, coordination and execution of the business and Marketing plans for the Local Reps based on international trends and Key Company Strategies. Commercialization, Marketing Strategic to develop the International Key Account. Direct contact with the headquarters in Switzerland . Main Goals: Develop the IKA (International Key Account) and the Sales Reps in the region.

General Manager Dominican Republic Branch

Warren del Caribe

February 2007 - February 2009

Responsible for drive sales/gross profit volume products through WDC sales organization throughout the Dominican Republic Branch. Main Goals: Develop the Dominican Republic Branch according the Sales and Marketing Strategy, take care about the P&L and Balance Reports.

Industrial and Commercial Consultant


November 2005 - February 2007

CENTELSA. Colombia's leading company in manufacturing and distribution electrical cable.; Main responsibilities: Develop the Strategic Key Account in the Medellin Region Sales, Marketing and technical support to the local Reps Meet the monthly sales budget for each of the major lines of the company. Advice customers on the most convenient products for each of their needs. Train the sales personnel. Promote the full portfolio of the company. Planning and realization of new customers and developing of existing customer loyalty. Development of marketing plans to promote new products.

Electronic engineer


November 2003 - November 2005

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