Jaclyn Campbell


Bachelor of Commerce

Marketing Management , Marketing Management

April 2011 - April 2011


Account Coordinator & Social Media Specialist

M Marketing Inc.

September 2011 - June 2012

• Professionally manages accounts for Tier 1 clients such as: Visa Canada, Scotiabank & Sears Canada • Develops estimates, timelines and detailed briefs • Liaise with clients to obtain approval on creative pieces before entering in-market • Successfully managed the Sears Holiday Facebook App that reached 62,000 fans in six weeks • Responsible for all Twitter coverage at major publicity events and functions • Maintains company’s online presence: increased Twitter followers by 782% in 2 months (organic growth) • Company training and development in social media concepts, strategies and executions Follow m marketing on Twitter: @mmarketinginc

ex: Management
ex: Gardening
ex: PHP
Program Coordinator (intern)

Golf Canada

May 2011 - September 2011

• Helped grow the Golf Fore the Cure participation program across Canada • Communication leader with large stakeholders and national program sponsors on a weekly basis • Responsible for updating and monitoring the Golf Fore the Cure website

ex: Management
ex: Gardening
ex: PHP
Marketing Assistant

VMG Cinematic

May 2010 - August 2010

• Lead corporate communicator for the brand's Facebook, Twitter, and YouTube profiles • Developed a new social media reporting system to help Fortune 500 brands quantify their online marketing efforts • Multitasker extraordinare with various duties - marketing, bookkeeping, data entry, office reception

ex: Management
ex: Gardening
ex: PHP
Brand Ambassador

Mosaic Sales Solutions

April 2010 - July 2010

• Professionally set up and presented a display of Labatt products for over 200 customers a day • Created brand awareness to consumers within the target market • Reported data based on weekly sales

ex: Management
ex: Gardening
ex: PHP
Varsity Event Staff Manager

University of Guelph

January 2008 - April 2011

• Responsible for managing and coordinating over 80 staff members • Proactively and creatively solved staff storage challenges • Strong attention to detail to minimize event overhead expenses

ex: Management
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