Innovative nonprofit executive with distinctive track record of stakeholder management, project execution, entrepreneurial energy and senior management experience. Depth of experience spans multiple sectors (national non-profits, prominent public officials, and global corporations) as well as multiple skill sets (management, public affairs, and communications). Exceptional high-pressure, no-excuses performer who builds coalitions and leads teams to positive results.
Public Policy , Public Policy
May 1997 - May 1997
University of Pennsylvania
Communications & Pol Sci , Communications & Pol Sci
May 1992 - May 1992
Chief External Relations Officer
Minnesota Zoo , Apple Valley, MN
June 2012 - November 2012
Oversaw marketing, public affairs, public relations, sales, and education. In charge of 60+ staff and $6 million budget. Highlights include:
Strategic Alignment - Led 11 managers in charge of 40 educational programs through strategic alignment process.
Legislative Affairs - Reestablished the Zoo’s relationship with the Governor.
Marketing & Sales Strategy - Realigned workload to match revenue drivers.
Crisis Management - Defused negative stories of the dolphin departure.
Chief Communications Officer
American Red Cross Mile High Chapter , Denver, CO
January 2009 - September 2011
Member of the senior management team that led the chapter to a $600,000 surplus three years in a row. Directed all marketing and communication activities across most of Colorado. Two direct reports and 15 indirect reports. Managed communication response to multiple national disasters; developed two public service campaigns; overhauled website increasing web traffic 900%; managed direct mail campaign to be one of the best within the Red Cross; acquired more positive free press than any other Colorado nonprofit.
Royce Business & Communication Stategies , Melbourne, Australia
December 2006 - August 2008
Implemented cutting-edge business and communication techniques for corporate and government clients for this premier 25-person downtown Melbourne firm. Oversaw multiple strategic communication plans and managed client teams to deliver outstanding results on-time and on-budget. Specialized in government public service campaigns and marketing research using dial meter analysis.