profile

José Ramón Pérez

On-line Advertising Manager

Villalbilla, 28810, Spain

Skills

Marketing

Editorial promotions

Editorial

On-line Advertising

About

• Knowledge and international experience in promotional marketing for european press and magazines. • Experienced executive level negotiator in advertising, editorial and distribution areas. • On-line advertising experience and knowledge of european display and video eco-system. • Proven effective written and oral communication skills in clearly presenting projects. • Ability to work effectively as a part of a team or individually. • Multilingual: fluent in english and spanish and additional base in french.

Education

UOC-UniversitatObertaCatalunya

Direccion de Comunicacion , Direccion de Comunicacion

June 2006 - June 2006

Universidad Alcalá de Henares

L.A.D.E (Direccion Marketing) , L.A.D.E (Direccion Marketing)

December 2000 - December 2000

Experience

On-line Advertising Manager

Coguan , Madrid

May 2011 - October 2011

Market: Coguan is the first marketplace of on-line advertising in spanish, connecting advertisers, media agencies and websites that receive advertising incomes. Spain and Latin America. - Campaigns developed: Movistar, Groupon, Digital+ , William Hill, Terra, Emirates Airlines, Lacoste... - Media agencies: Arena, Ymedia, Find a sense, Ulises Interactive, Zoom In, Zed, Overalia, ... - Advertisers: Ono, William Hill, Qdq, Mi Póliza,... - Websites: Telemadrid, FHM, Motor 21, Nosotras, Noticias de Navarra, Mercafutbol,...

Online sales
Supervision of campaigns
New business
Marketing Manager (on-line & offline)

Grupo Ibersaf , Madrid

November 2008 - April 2011

Market: global edition services, including consultancy, edition and production for own and external projects in editorial area (Ibersaf) and distribution of editorial, ministries and other public organisms (Safel Distribución). Customers: Magazine of Asociación Nacional de Empresas de Ingeniería (Tecniberia) , magazine of Ministerio de Medio Ambiente, Rural y Marino (Ambienta), magazine of Cuerpo Nacional de Policía (Policía), production of project “That´s English” for teaching english and “Hola, ¿qué tal?” for teaching spanish for foreign students (Servitecsa-grupo BBVA, RTVE, SM), Fundación BBVA, Ministerio de Educación y Ciencia, Ministerio de Cultura, Ministerio de Defensa, UNED, Editorial CCS, Editorial Santillana…

Marketing and sales targets
On-line marketing actions
Strategic consultancy
Account Executive

Mayence , Madrid

February 2008 - November 2008

Market: print management focused in optimizing printed products budgets. Spain and France. Customers: GlaxoSmithKline, Nestlé, Bledina, Henkel, Abbot, UCB Pharma,...

Print management
Production of international materials
Optimize productions in progress
Project Leader

Mediasat Group , Madrid

April 2004 - January 2008

Market: promotional marketing for press media and magazines in Spain, France, Portugal, Italy, East of Europe (Poland, Bulgary, Serbia,…) including process of develop, edition and production of book collections (roman, tales,…), films in dvd, cartoon, documentals, music cd´s and other products. •Promotions for spanish customers directly coordinated: El País, ABC, La Vanguardia, Emprendedores, Lecturas, ¡Hola!, Deia, Heraldo de Aragón, Deia, Diario Sur,... •Promotions for international customers directly coordinated: Le Figaro (France), Publico (Portugal), La Reppublica (Italy), Gazzetta Wyborcjza (Poland), 24 Chasa (Bulgary), Vijesti (Montenegro), Diena (Latvia),Petit Press (Slovaquia), Eesti Paevelhi (Estonia), Lietuvo Rytas (Lithuania), Nie Welt (Germany),...

Global coordination
Support to marketing
Internal and external customers
Marketing Assistant

Black&Decker-Emhart Teknologies , Alcalá de Henares

December 2000 - June 2003

www.bdk.com / www.emhart.com Market: Industrial (automotive and auxiliar area). Spain, France and Portugal

Marketing
Product development
Distribution

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

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