profile

Karen Castro

Graphic Designer

Fairfax, 22031, USA

Skills

Digital and Traditional Illustration

Identity and Branding

Adobe Creative Suite

Marketing

Education

Virginia Commonwealth U

Communications Arts and Design , Communications Arts and Design

May 1996 - May 1996

Experience

Marketing Coordinator/Graphic Designer

Cavalier Services, Inc , Fairfax

November 2010 - September 2012

As the sole designer, manage projects from concept to completion, includes print and online corporate communications/collateral, eblasts, presentations, trade show signage and event materials. Maintain the corporate website. Conduct website performance analysis. Enforce brand consistency. Manage, coordinate and design RFPs and custom proposals. Provide creative support for all departments, including our regional offices. Content writing and editing of all marketing communications. Currently developing marketing strategies to promote the company's brand across different channels such as social media, video, web and mobile. Key achievements: • Redesigned corporate collateral including proposals, media kit, trade show banners and brochure • Redesigned quarterly newsletter, delivered in print and online; awarded the 2011 BSCAI Best Company Newsletter

Graphic Design
Corporate Communications
Marketing
Freelance Art Director

Freelance

January 2009 - September 2012

Conceptualize and design projects for clients including print, logo design, web design, and web maintenance. Clients: Llewellyn, Realtors®, Grassroot Institute of Hawaii, House of Representaz, Maranatha New Dawn Ministries, Break Productions, Sans Serif Graphics

Graphic Design
Art Direction
Customer relations
Graphic Designer

Llewellyn Realtors , Rocville

April 2004 - December 2008

Designed and produce a vast array of marketing materials including templates, custom designs, direct mail, invitations, brochures, signage, PowerPoint presentations, promotional items, logos, and web graphics. Efficiently managed multiple projects under tight deadlines. Handled all phases of production. Key achievements: •Redesigned core marketing materials contributing to a 40% increase in new projects •Consistently recognized for introducing fresh and innovative ideas to the marketing department •Produced a high volume of short-turn around projects on a weekly basis thus reducing costs in hiring freelance designers •Implemented better solutions to track, manage, and streamline projects from start to completion •Assisted in the design of the company’s blog site and redesign of corporate website

Graphic Design
Direct Marketing
Email Marketing
Freelance Graphic Designer

Metro D.C Area

July 2001 - March 2004

Contract designer through Aquent and Profiles Placement. Conceptualized, designed and produced print materials. Coordinated printing, reviewed bluelines and proofs. Clients: National Retail Federation, Showcase Productions, BSI Americas, AMS,Metropia, Society of Nuclear Medicine, National Council of Teachers of Mathematics, Arthur Andersen.

Graphic Design
Production
ex: PHP
Graphic Designer

LMI

January 2000 - January 2001

Concept, layout and production of print materials such as posters, brochures,conference materials, labels, CD covers, certificates, proposal covers and spines; PowerPoint presentations, and web graphics. Key achievements: •Designed successful brochure for the USPS that was printed and distributed nationally and abroad •Established close relationships with vendors and clients •Designed marketing materials to announce the launch of NASA’s new recruitment website Clients: NASA, Department of Defense, U.S Army, Navy, U.S. Postal Service,U.S. Customs, Human Resource Management, Environmental Protection Agency, Health Care Financing Administration and National Nuclear Security Administration

Graphic Design
Proposal Graphics
Presentations
Graphic/Production Artist

Homes & Land

November 1998 - April 2000

Designed and produced under tight deadlines two monthly magazines. Scanned and retouched images. Assisted in proofreading and editing. Collected pre-press files for final output. Designed ads, newsletters, logos, banner ads and graphic elements for the Web. Key achievements: •Developed a system that streamlined workflow and productivity saving significant time in the magazines’ production

Graphic Design
Production
Quality Control
Graphic Designer

Virginia Commonwealth University

February 1998 - October 1998

Conceptualized, designed and produced posters, brochures and other materials to raise the awareness of the existing recycling program on campus. Designed ads, pocket folders and flyers for the Admissions Office of Graduate Studies.

Graphic Design
Production
Administrative

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

Copyright © 2020 Kinzaa.com. All rights reserved