profile

Kristian Ljubic

Vaccines Lead Adriatic & Bulgaria

Ljubljana, 1000, Slovenia

Skills

Brand Management

Maketing Strategy

Product Launch

Market Access

Management

Languages

German

English

Spanish

Awards

Activities

About

Management of Vaccines Pfizer business in Adriatic & Bulgaria cluster. Full P&L responsibility. Marketing and marketing strategy development for whole cluster. Alignment of Brand strategy with regional team and local roll out. Management of direct reports. Business development for cluster. Strong collaboration with crossfunctional teams: Health&Value, Public Affairs, Medical, Regulatory. Ability to lead people due to professional and personal charisma. Excellent English and MS office skills.

Education

Faculty of Pharmacy

Pharmacoeconomics/Master of Pharmacy

September 2003 - June 2009

Experience

Country Portfolio Lead Pain/CNS SLO/CROBIH

Pfizer , Ljubljana/Zagreb/Sarajevo

December 2013 - January 2015

Adaptation of global marketing strategies to local level. Creation of own marketing strategies. Searching and adapting MCM in region. Operating plans, brand plans creation. Development and execution of marketing strategies through close work SLO/CRO/BIH team. Regular contacts with KOLs. Pain/CNS portfolio across three countries has around 11M$ of revenue. A&P spending=0,5M$. Successfully defended the local Gx entrance in neuropathic pain market. Finished second part of Gustav Kaeser training in

Product Specialist Antiinfectives SLO

Pfizer , Ljubljana

September 2011 - December 2013

Product specialists Antiinfectives SLO: active field promotion at all key customers. Additionally responsible for prom material, operating plans and brand plans creation. In this period I also accepted a challenge and adapted Pfizer Adult Simulation Model for Prevenar 13 to local data. Publication title: Public health and economic impact of 13-valent pneumococcal conjugate vaccine in adults aged ≥65 years in Slovenia. Finished the first part of Gustav Kaeser training int

Pharmaceutical Product Representative

Pfizer , Ljubljana

September 2009 - September 2011

Pharmaceutical Product Representative for east and west region of Slovenia. Covering in hospital products (Vfend, Ecalta, Zyvoxid, Tygacil, Prevenar 13, Fragmin). Main targets were hematologists, infectious disease specialists, specialist in intensive units (CIT, CIIM). Penetrated the market with Ecalta and Zyvox sales which won me a 2010 Q3 sales rep award and 2011 overall best rep award. In 2012 I attended the Pfizer President's Award meeting in New York, USA.

Customer Service Manager

MSD , Ljubljana

June 2007 - June 2009

Weekly, monthly sales reports for M&S colleagues. Setting up databases for sales colleagues. Company car fleet management. Work in Market Access departement. Through this work I significantly improved my MS office skills, time management and communications skils.

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Business Casual

Dress Code

Benefits

Gym

N/A

Commute

Annual Bonus

Relocate

From: $70,000

Salary

Fulltime

Shift

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