profile

Jacqueline E. Polanco

Online Marketer

San Juan, 00934, USA

Skills

Creative

Negotiation

Analytical

Team Leader

About

My vision is simple; to deliver innovative, cost-effective marketing initiatives that drives revenue & brand loyalty for your company.

Education

PUCMM

Marketing , Marketing

May 2008 - May 2008

Colegio Educando

June 2004 - June 2004

Experience

Multimedia & Encoding Coordinator

Onelink Communications , San Juan, PR

March 2012 - January 2012

- Coordinate Marketing Promotions. Input Sponsorship & Marketing contracts & Revisions into the System. - Ad Widget Authoring & Reporting. - Coordinate Email Marketing program. - Monitor Insertion Networks to verify that Volume, Spots and Quality are in order.

Marketing Promotions & Sponsorship Coordinator
AdWidgets Coordinator
Encoding Coordinator
Interactive Team Leader

The San Diego Union-Tribune , San Diego, CA

August 2009 - March 2011

Advanced through a series of promotions, culminating in oversight of north county online sales division and 12-member retail sales team. - Trained Sales Team to be knowledgeable about online product portfolio, reporting, account management and product updates. Coached and field trained sales reps to be proficient at presenting online products. - Helped my team achieved all sales goals while maintaining effective team operations. - Conceptualize and orchestrate marketing campaigns that effectively reinforce and build brand images. Assisted with rolling out new online products. - Developed neglected territories and increased revenue over 150% from previous years. - Negotiated monthly and yearly advertising contracts. Offered effective media guidance and appropriate product assistance. Consulted on needs and forming a diversified tailored approach to meet each client’s needs and goals.

Sales Team Leader
Contract Negotiation
Training
Online Advertising Sales Executive

Listin Diario , Santo Domingo, Dominican Republic

March 2006 - June 2008

Advanced through a promotion made by soliciting the creation of a new position to change the focus of the company’s online sales efforts. - In charge to sell all advertising for listindiario.com - Handled all the Advertising/Marketing/PR/Interactive Agencies & National/International Accounts. - Achieved over 120% of the total income of the company product, through the sale of advertising spaces on the online newspaper and in emergent Specific Projects, fulfilling all goals set by the company.

Contract Negotiation
Account Management
Project Management

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

Benefits

Cafeteria

N/A

Commute

Paid Vacation

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