profile

Rochée Jeffrey

Social Media Maven

Skills

Social Media

Email Marketing

Video/Photo

Graphic Design

Education

Howard University

Film , Film

May 2007 - May 2007

Experience

Social Media Coordinator

First Book

February 2011 - December 2012

Develop and implement First Book’s strategies to engage and grow its diverse international online communities. *Grown First Book’s social media audience by over 750% (10,000 to 85,000 audience members) • Mashable.com - Listed First Book as "one of 5 nonprofits that are doing an awesome job on Tumblr" • Havefundogood.com - Featured First Book as a "juicy" and visually appealing nonprofit Tumblr blog • Nonprofitorgs.com - Listed First Book as a "nonprofit that excelled at social media in 2011"

Social Media Marketing
Multimedia Development
Blogger Relationship Development
New Media Specialist

RCJ New Media

December 2007 - December 2012

• Engage clients' customers and their valued audience via Twitter, Facebook, YouTube and various other social networking platforms. • Produce promotional videos that are integrated into social media campaigns. • Research social media landscape and digital trends and develop recommendations

Social Media Management
Promotional Videos
Client Relationship Management
Director/Copywriter/Editor

13 Productions

May 2007 - December 2007

• Conceptualized and developed comprehensive ad campaigns for local and international clients. • Shot, directed, and edited creative and dynamic ads for various clients

Video Production
Concept Development
Video Editing
Intern

MWW Group

June 2005 - December 2005

• Developed communication plans for client accounts. • Assisted in the development of public relations proposals for prospective clients. • Prepared extensive research memos about client-related issues.

Research
Communication Planning
Proposal Preperation
Intern

Congressman Anthony Weiner (9th District NY)

May 2005 - August 2005

• Responded to correspondences from constituents. • Conducted research on legislative issues. • Attended congressional committee meetings and compiled memos about issues discussed.

Research
Constituent Correspondence
Memo Preperation

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

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