profile

Thomas Fickert

Experience

Digital Enthusiast & Entrepreneur

APPLAXA.CON , Munich

July 2012 - November 2012

ex: Management
ex: Gardening
ex: PHP
Director Digital Marketing

Microsoft Deutschland GmbH , Munich

January 2012 - July 2012

Org-Unit: Central Marketing Organization (CMO) Responsibilties: Director Digital Marketing & Services Group Focus: Increasing Business & Scorecard Impact through Digital Marketing Excellence (Engagement, Publishing, Analytics, Platform, Compliance) incl. Responsibility for Central Digital Services Organization (Focus owned/operated assets like MS.COM/Germany) and full Marcom responsibilities for selected Consumer Products (Internet Explorer, Windows Live Hotmail, Messenger, Bing, MSN)

Management
Digital Marketing
ex: PHP
Group Manager Digital Marketing

Microsoft Deutschland GmbH , Munich

July 2008 - December 2011

Org-Unit: Central Marketing Group (CMG) Responsibilties: Group Manager Digital Marketing Excellence & Analytics, Lead of subsidiary-wide Digital Ignition Initiative Focus: Driving Digital Marketing Evolution & Excellence for Microsoft's Commercial Marketing Organization (Readiness, Ignition, Engagement, Publishing, Analytics, Platform) across the whole Digital Marketing Mix (e.g. Online, Social, Video, Search, Mobile), incl. Responsibility for Central Digital Services Organization (Focus owned/operated assets like MS.COM/Germany) and Vendor Management

Management
ex: Gardening
ex: PHP
Audience Marketing Lead

Microsoft Deutschland GmbH , Munich

December 2006 - June 2008

Org-Unit: Developer Platform & Strategy Group (DPE) Responsibilities: Team Lead of DPE Audience Marketing Group Focus: Audience Marketing (strategy and programs) for Prof./Non-Prof. Developers, Designers, Architects and .NET Platform Marketing, BCC/Broad Customer Connection (channels and execution)

ex: Management
ex: Gardening
ex: PHP
Audience Marketing Manager

Microsoft Deutschland GmbH , Munich

February 2004 - November 2006

Org-Unit: Developer Platform & Strategy Group (DPE) Responsibilities & Focus: Owner of Pro-Dev. BCC/Broad Customer Connection Initiative, i.e. strategy and execution of breadth channels and programs like MSDN Online Portal, MSDN Webcasts, Codezone Community Portal, Community Relations/Influencer Programs and relationship marketing efforts

ex: Management
ex: Gardening
ex: PHP
Subsidiary Community Lead

Microsoft Deutschland GmbH , Munich

February 2003 - January 2004

Org-Unit: Developer Platform & Strategy Group (DPE) Responsibilities & Focus: Lead of German Community Team, Development and execution of community engagement strategies for technical audiences (IT-Professionals/Developers) to increase outreach, engagement and business impact

ex: Management
ex: Gardening
ex: PHP
Senior Architect Evangelist

Microsoft Deutschland GmbH , Munich

February 2002 - January 2003

Org-Unit: Developer Platform & Strategy Group (DPE) Responsibilities & Focus: Evangelization of .NET Platform within technical audiences with architectural focus, Key-Contact for strategic projects/relations

ex: Management
ex: Gardening
ex: PHP
Technical Director, Germany

Modem Media GmbH & Co. KG , Munich, London

September 1999 - December 2001

Note: Acquisition of MEX Multimedia by US-based Modem Media Inc. in 1999 Responsibilities: Technical Director Germany, Head of German software engineering and IT department, international department integration, technology consulting & research on next-generation internet technologies for interactive marketing, technology-related project-, vendor- and strategic client management, new business support Focus: Technology architectures and platforms for enterprise class e-commerce applications, web content management and web publishing

ex: Management
ex: Gardening
ex: PHP
Technical Managing Director & Partner

MEX Multimedia Experts GmbH , Munich

July 1994 - August 1999

Responsibilities: Technical Managing Director, Head of software engineering department, business-, client-, project management, software development Focus: Software tools and technologies for internet development, dynamic/database-driven websites, web publishing and interactive multimedia

ex: Management
ex: Gardening
ex: PHP

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

Copyright © 2020 Kinzaa.com. All rights reserved