profile

Victor Cooper

Strategic Communications, Digital Marketing

Atlanta, 30316

Skills

Digital Marketing

Media Relations

Publicist

Public Relations

Education

University of Georgia

Speech Communications , Speech Communications

January 2006 - January 2006

Experience

Account Executive

Edelman , Atlanta

January 2011 - April 2012

Project Management *Lead strategic, integrated campaigns to achieve desired objectives through research-based tactical execution and decision models *Hybrid-focused planning achieve effective engagement with all publics *Experience consists of a variety of campaigns: non-profit, consumer packaged goods, personality, health, tourism Media Relations Digital Engagement *Extensive social media and blogger relations knowledge *SEO plan building and execution *Infographic design and composition *MS Office, Adobe, Ggl Corporate-Social Responsibility *Manage and promote national CSR campaigns Corporate Communications *Internal sustainability campaigns *Manage all digital video content and promotion Clients *Adobe Systems *AOL *Georgia-Pacific *Greyhound *Masterbuilt *VF Corp

PR
Digital Marketing
Media Relations
Community Relations Coordinator

Georgia Eye Bank , Atlanta

October 2007 - January 2011

In-House public relations and publicist professional representing the organization in a public forum utilizing a comprehensive knowledge about all facets of the operations and logistics. Accurately compiling and relaying pertinent data for public dissemination. * Manage and supervise several dozen hospital accounts throughout the state, acting as primary liaison to increase donation statistics/results through employee education and staff counseling. * Multi-channel marketing efforts, including: branding, planning & strategy, research.

PR
Digital Markteting
Media Relations
Business Development Representative

Niche Cubed

January 2007 - October 2007

Gained experience in account management and client relations by conversing with numerous contacts throughout the week conducting business-to-business sales and lead generation. * Formal inside sales experience and contact navigation while developing a complete understanding of relationship building needed to encourage further business. Consistently met quotas and delivered results for clients to stock sales pipeline and follow-up on prospective sales leads.

ex: Management
ex: Gardening
ex: PHP

Workplace personality

100+

Company Size

12

Day Length

25+

Team Size

Loud

Noise Level

Formal

Dress Code

Benefits

Relocate

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